Comforting baby toys with a cause

About Us

Octoprem by three little dees is a newly developed range of octopus themed toys for babies - premature, newborn and older babies. Our toys are made using quality materials and are independently tested to ensure they comply with product safety standards for baby toys, making them safe and cuddly companions for your baby in hospital and at home.

Numerous media articles and mothers’ own experiences suggest that long crochet curls – such as crochet octopus or jellyfish tentacles – feel like an umbilical cord to a new baby and can provide them with comfort, from their first few days in hospital and beyond. They are known to be especially comforting for premature babies who enter the world a little too soon.

Premature babies often spend their first few days or weeks in an incubator, with numerous wires and tubes attached to them, which they sometimes pull out. Holding onto crocheted curls may prevent these babies from pulling on their wires and tubes, saving them from the unnecessary discomfort of having them reinserted. 

Small babies are often looking for something to wrap their little fingers around, and our Octoprem Softies provide the perfect solution, especially when a human touch is not possible.

Not only are Octoprem toys comforting, but they are also for a worthy cause - we are so proud to be supporting numerous Australian and international charities, including Miracle Babies Foundation and Life's Little Treasures Foundation, two of Australia’s leading organisations supporting premature and sick newborns, their families and the hospitals that care for them.

Around 48,000 babies are born each year in Australia that require the help of a Neonatal Intensive Care Unit (NICU) or Special Care Nursery (SCN) – that equates to around 132 babies each day.

We donate a portion of every sale to charity and donate our toys to families with a sick or premature baby through our charity affiliations. 

So if you’re after a thoughtful gift for the new baby in your life, buy an Octoprem and together we can help make a difference!